Meoto Iwa, Futaminoura, Ise, Mie
Photo: Meoto Iwa, Futaminoura, Ise, Mie · Shino Nakamura / Unsplash

Ise City Housing Market Report 2025

Data updated 2026-11-10 · Source: MLIT transaction price survey, 2005 Q3–2026 Q2

Key figures for 2025

Median house price (land + building)
¥6.5M
Residential land per m² (sales)
¥30k/m²
-1.7% over 5 years
Transactions in 2025
265
#11 of 15 areas in Mie by price per m²

What the data says

A long, slow decline

House prices per m² have been falling for a decade, by about 5.5% a year recently. Prices are low, but resale values are likely to keep easing, so buy here to live, not as an investment.

Lagging Mie

Per m², houses here are 25% below the Mie average. Ten years ago the gap was 13%, so Ise City has been falling behind the rest of Mie.

Station distance barely matters

Houses 11–15 minutes from a station sell for similar or higher prices than those near one, which usually means buyers here drive or value quiet residential streets.

Sales are thinning out

Transactions are down about 17% on the previous three years. Fewer sales mean less choice and slower resale, so allow more time to sell later.

What a typical purchase costs

Half of all house sales last year were between ¥2.7M and ¥23.0M. Listings outside that range are either unusual properties or worth a closer look.

A shrinking population

The population fell 5.9% between 2020 and 2025 (−4.3% for the wider area). More people moved out than in during 2025 (about 4 per 1,000 residents), which weakens long-term housing demand. Households still grew 2.5% as people live in smaller households, which supports demand for smaller homes even as the population shrinks.

Many abandoned homes

17% of homes were empty in 2023 (16.3% for the wider area), and 10% were empty without being for rent, for sale or used as second homes. That is a high share of truly abandoned homes (akiya), a sign of weak demand. Cheap houses are easy to find, but resale can be slow.

High earthquake risk

The government's seismic model gives a 75% chance of shaking of intensity 6-lower or stronger in the next 30 years (63% for the wider area). Check the building's earthquake standard (post-1981, ideally post-2000 for wooden houses) and consider earthquake insurance.

Official land prices are still falling

On the government's fixed benchmark sites, which are valued the same way every year, residential land prices changed 0% in the year to January 2026 and -4% over five years. Because these sites don't change, this is the cleanest measure of land value trends.

Significant flood risk

Of the official land-price benchmark sites here, which sit in typical neighbourhoods, 53% are inside the worst-case flood zone, 41% are in a tsunami inundation zone, 18% are in a landslide warning area. Most worst-case flood zones are shallow (under 0.5 m) at the edges, so depth matters as much as the share. Check the hazard map for any specific address before buying.

Living in Ise City: people, homes and risks

Population 2025
115,468
-5.9% since 2020
Mie: -4.3%
Net moves in 2025
-461
-3.99 per 1,000 residents
Mie: -3.53
Vacant homes (2023)
17.0%
10.0% empty and not for rent or sale
Mie: 16.3%
Median rent (2023)
¥49k
per month, all rented homes
Mie: ¥50k
Strong earthquake risk
75.0%
chance of shaking of intensity 6-lower or more within 30 years
Mie: 62.8%
Official land price 2026
¥29k/m²
-0.4% in a year · -3.8% in 5 years
Mie: ¥38k/m²
Flood exposure
52.9%
of 17 benchmark sites in a worst-case flood zone (0.0% 3 m or deeper)
Mie: 44.7%
Tsunami exposure
41.2%
of 17 benchmark sites in a tsunami inundation zone
Mie: 26.0%
Landslide exposure
17.6%
of 17 benchmark sites in a landslide warning area
Mie: 2.3%

Check flood, landslide and tsunami zones for a specific address on the government hazard map ↗

Sources: 2025 Census (preliminary), 2025 Internal Migration Report, 2023 Housing and Land Survey (Statistics Bureau of Japan); J-SHIS seismic hazard model (NIED, 2024); Land Price Publication (MLIT). Earthquake probability is measured at the municipal center.

Example sales in Ise City

Real transactions from the last four quarters, picked near the lower (20th percentile), middle and upper (80th percentile) price points. Locations are shown at district level, as published by MLIT.

Condo

Lower-priced2025 Q3

¥33.0M

¥440k/m²

  • Funae
  • Iseshi · 15 min walk
  • 2LDK · 75 m²
  • Built 2010 (15 yrs) · RC
Typical2026 Q1

¥42.0M

¥700k/m²

  • Miyajiri
  • Iseshi · 3 min walk
  • 2LDK · 60 m²
  • Built 2026 (0 yrs) · RC
Higher-priced2026 Q1

¥47.0M

¥671k/m²

  • Miyajiri
  • Iseshi · 3 min walk
  • 3LDK · 70 m²
  • Built 2026 (0 yrs) · RC

House

Lower-priced2026 Q1

¥2.5M

¥23k/m²

  • Ominatocho
  • Iseshi
  • Land 250 m² · floor 110 m²
  • Built 1992 (34 yrs) · Light steel
Typical2026 Q2

¥8.0M

¥94k/m²

  • Okamoto
  • Ujiyamada · 12 min walk
  • Land 200 m² · floor 85 m²
  • Built 1976 (50 yrs) · Wood
Higher-priced2026 Q1

¥29.0M

¥149k/m²

  • Okamoto
  • Ujiyamada · 6 min walk
  • Land 320 m² · floor 195 m²
  • Built 1994 (32 yrs) · Light steel
Median transaction price by year2026 so far: treat with caution — The 2026 figure (shaded) is 85% above 2025, but it covers only part of the year and 64 house sales so far. Early-year numbers are often revised and are easily skewed by a few large deals.
¥0¥5.0M¥10.0M¥15.0M¥20.0M2007200920112013201520172019202120232025
Show data table
YearHouse
2007¥16.0M
2008¥14.0M
2009¥12.0M
2010¥14.0M
2011¥17.0M
2012¥15.0M
2013¥13.0M
2014¥12.0M
2015¥13.0M
2016¥8.8M
2017¥11.5M
2018¥9.3M
2019¥10.0M
2020¥15.5M
2021¥9.0M
2022¥6.8M
2023¥9.9M
2024¥7.0M
2025¥6.5M
2026 (partial)¥12.0M
Median price per m² by year
¥0¥50k¥100k¥150k2007200920112013201520172019202120232025
Show data table
YearHouseLand
2007¥118k/m²¥43k/m²
2008¥114k/m²¥35k/m²
2009¥97k/m²¥39k/m²
2010¥117k/m²¥31k/m²
2011¥114k/m²¥40k/m²
2012¥101k/m²¥36k/m²
2013¥105k/m²¥33k/m²
2014¥93k/m²¥30k/m²
2015¥100k/m²¥30k/m²
2016¥78k/m²¥32k/m²
2017¥78k/m²¥30k/m²
2018¥77k/m²¥23k/m²
2019¥79k/m²¥26k/m²
2020¥89k/m²¥30k/m²
2021¥70k/m²¥30k/m²
2022¥62k/m²¥25k/m²
2023¥83k/m²¥24k/m²
2024¥65k/m²¥31k/m²
2025¥62k/m²¥30k/m²
2026 (partial)¥87k/m²¥23k/m²
Price per m² by building age (2021–2025 sales)
¥0¥100k¥200k¥300k¥400k05101520253035404550
Show data table
Building age (years)House
0¥293k/m²
1¥365k/m²
24¥85k/m²
25¥115k/m²
32¥95k/m²
33¥70k/m²
34¥53k/m²
38¥83k/m²
41¥55k/m²
43¥62k/m²
46¥40k/m²
47¥44k/m²
48¥36k/m²
50¥33k/m²
House price per m² by construction period
¥0¥100k¥200k¥300k200820102012201420162018202020222024

Each line follows buildings from one construction period over time. 1981 is when Japan's current earthquake-resistance standard (shin-taishin) took effect.

Show data table
Year1971-19801981-20002011-2020
2008–¥125k/m²–
2009–¥84k/m²–
2011–¥76k/m²–
2012–¥91k/m²–
2013–¥100k/m²–
2014¥83k/m²¥85k/m²–
2015¥33k/m²¥86k/m²¥253k/m²
2016–¥71k/m²–
2017–¥70k/m²¥261k/m²
2018–¥75k/m²–
2019–¥64k/m²–
2020–¥60k/m²¥262k/m²
2021¥44k/m²¥58k/m²–
2022¥33k/m²¥73k/m²–
2023¥49k/m²¥86k/m²–
2024¥39k/m²¥57k/m²–
2025¥35k/m²¥75k/m²–

Prices near train stations in Ise City

Sales from 2023–2025, grouped by nearest station.

StationMedian used condo priceCondo price per m²Median house price (land + building)Walk (min)Sales
Iseshi (伊勢市)¥39.0M¥557k/m²¥9.0M10105
Ujiyamada (宇治山田)––¥7.0M1150
Miyagawa (宮川)––¥27.0M1045
Isuzugawa (五十鈴川)––¥6.5M2045
Yamada Kamiguchi (山田上口)––¥5.0M1632
Miyamachi (宮町)––¥7.9M723
Akeno (明野)––¥14.5M1622
Futaminoura (二見浦)––¥7.0M1815
Isuzugaoka (五十鈴ケ丘)––¥15.0M1312

Used condo prices by layout in Ise City

Sales from 2023–2025.

LayoutMedian used condo priceTypical sizeSales
3LDK¥39.0M75 m²19

How much does a house cost in Ise City?

The median house sale, including the land, was ¥6.5M in 2025 across 119 sales.

Are property prices in Ise City going up?

Over the five years to 2025, residential land prices changed -1.7%.

About this data

Figures are medians of real transactions reported to Japan's Ministry of Land, Infrastructure, Transport and Tourism (MLIT) through its quarterly price survey. House prices per m² divide the total price (land and building) by the floor area. Medians based on fewer than 20 sales are not shown. The latest quarters are preliminary and are revised as more survey responses arrive.

Information only, not investment advice.